American Edge Lawn Care is Rockey Pulley and his son Aidan. Father and son own it. Father and son run it. Same family, same crew, same standards, every visit.
American Edge started the way most real businesses do. A kid wanting to earn his own money the right way, and a dad with the experience and the equipment to back him up.
Ten years ago, Aidan's older brother Noah started cutting lawns for neighbors and friends as a side hustle. Their grandparents, Jim and Rosanne, helped the boys land those first jobs and taught them what showing up on time looks like and what a finished yard looks like.
Behind it all stood Rockey — the dad with 30+ years of construction and lawn care experience — backing the operation with real equipment, real know-how, and real standards from day one. When Noah headed off to college, Aidan took over the routes and the mower. Same family, same standards, same sharp lines. That's when Rockey made the call as a dad: they had the equipment, the know-how, and the drive, so it was time to make Aidan's side hustle the real thing. Rockey wanted to teach his son entrepreneurship — what it actually takes to build and run a legit, hard-hustling business — and give Aidan a real start in life, no matter what he decides to do after high school.
Today American Edge is owned and run by Rockey and Aidan Pulley. Insured and bonded. Rockey also owns Nearnet Digital Solutions LLC, a marketing company, which means American Edge runs with real business systems behind it — not a kid with a flyer and a hope. When you call (727) 758-4411, you get Rockey or Aidan on the line. When the truck pulls into your driveway, you get the people who own the business. That's the American Edge difference.
Father, son, and the brother who started it all.
OWNER · DAD · 30+ YEARS EXPERIENCE
Rockey is the backbone of American Edge. Over 30 years of hands-on construction and lawn care experience means he knows the difference between a job done and a job done right. He runs the business side too — the phone, the books, the schedule, the insurance. He also owns Nearnet Digital Solutions LLC, a marketing company, so American Edge runs on real business systems. If you called us, you talked to Rockey.
CO-OWNER · SON · ON THE MOWER
Aidan is Rockey's son and business partner. He runs the mower, the routes, and the pace. Knows every yard on the route by name. Took the business over from his older brother Noah and turned a side hustle into the real deal before most kids his age had a real job.
THE BROTHER WHO STARTED IT ALL
Noah is Aidan's older brother and the original American Edge founder. Ten years ago he started cutting neighbors' lawns as a side hustle and built the routes Aidan now runs. Today Noah is enrolled in Nursing School at Southeastern University (SEU) in Lakeland, where he also plays Safety for the SEU Fire football team. Different field, same hustle.
Fair pricing, no contracts, no surprise add-ons. We tell it straight.
Sharp edges and even cuts. "Good enough" doesn't pass the Pulley test.
We show up when we say. Rain delay? You get a text before we reschedule.
We live in Pasco. Your curb appeal is our reputation in our own town.
Insured and Bonded
Family Owned
Pasco County Local
Family-Run
Give the Pulleys a shot. New residential customers start with a discounted first cut from $19. No contracts, no catch.
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Tell us about your yard and we'll reach out to schedule your first cut.
Discounted first cut — we see your yard
Small yards start at $19, medium at $29, large at $39. We walk the property and give you an exact monthly quote on the spot.
One flat monthly rate — no surprises
You're billed the same amount every month. During summer (peak growth) we come weekly. During cooler months we shift to bi-weekly. Your budget stays predictable.
No contracts — cancel any time
We earn your business every visit. If you're not happy, you can cancel with a simple phone call — no fees, no hassle.
Residential customers only. Pricing may vary based on yard condition, access, and other factors assessed on the first visit. We'll never start ongoing service without your approval of the final quote.
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Need us fast? Call (727) 758-4411
